What’s the risk of an old or neglected website?
An old or neglected website risks more than looking dated. Contact forms fail, phones display broken layouts, plugins or servers go unpatched, and customers assume the business is less careful offline too — even when your craft is excellent.
You also lose ground on search when pages stay thin or local details drift out of date — which hurts Local SEO as well as first impressions. Comparing with maintained local examples makes the gap obvious. If your site has not been touched in years, talk about a refresh or rebuild before it costs real enquiries.